BiBottomBoy Posted October 18, 2018 Posted October 18, 2018 As a marketing person this does not surprise me at all. Facebook told everyone that video ads did better than text ads. Turns out that was a baldface lie. I'm betting Google will go down for this too - cause they've been telling everyone video is better. As a marketing person I know that when I write a video script for a client the response rate is less than 1% When I write something text based the response rate is 2% to 8% https://www.cnbc.com/2018/10/17/facebook-lawsuit-alleges-it-knew-ad-measurement-discrepancies-for-a-year.html MsGuy 1 Quote
Members Lucky Posted October 18, 2018 Members Posted October 18, 2018 Did you contact the Facebook complaint department? Quote
BiBottomBoy Posted October 18, 2018 Author Posted October 18, 2018 No? Why would I? AdamSmith 1 Quote
Members Tartegogo Posted October 18, 2018 Members Posted October 18, 2018 13 minutes ago, BiBottomBoy said: Why would I? Because it has nothing to do with us, and everything to do with them? Latbear4blk and Lucky 2 Quote
BiBottomBoy Posted October 18, 2018 Author Posted October 18, 2018 Sorry. Thought it m ight be an interesting topic. Quote
Members BigK Posted October 19, 2018 Members Posted October 19, 2018 It was interesting to me. As someone who spends $2-300 per day on internet advertising I often wonder if I'm getting enough bang for my buck. BiBottomBoy 1 Quote
TotallyOz Posted October 19, 2018 Posted October 19, 2018 I never watch video ads. When I see ads, I move on. Tartegogo, AdamSmith and BiBottomBoy 2 1 Quote
Members tassojunior Posted October 19, 2018 Members Posted October 19, 2018 6 hours ago, TotallyOz said: I never watch video ads. When I see ads, I move on. Even on Rentman? I do think the videos in providers' ads are very effective. https://www.truthdig.com/articles/lawsuit-facebook-used-faulty-data-to-convince-publishers-to-go-all-in-on-video/ Quote
Members OneFinger Posted October 20, 2018 Members Posted October 20, 2018 Totally off-topic from the ad issue, but I had something happen this past month that really has my shorts in a bunch. I noticed a neighbor of +25 years had died. I posted her obit on FB for only my immediate family. 3 weeks later FB sent me "friend" suggestion for this dead person. Really has me pissed off. Quote
BiBottomBoy Posted October 20, 2018 Author Posted October 20, 2018 Damn, OneFinger that totally sucks. OneFinger 1 Quote
