Some of it is tribal, Lucky. One of my coffee shop/truck stop pals is super conservative, religious, big Trump guy and has two kids and two grand kids. He's in hog heaven. In his mind Trump speaks for his tribe.
His very gay son walks around town with his very, very gay (and cute) boyfriend and my buddy has not a clue. Everyone knows but no one has the heart to tell the guy. We see what we want to see, in family as well as politics.